The Light Bulb Goes Digital

January 27th, 2010

New Hanover County, NC Green home builder Mark Johnson Custom Homes would like to share with our readers a recent blog post from Michael V. Copeland, a senior writer for FORTUNE Magazine. In the post he examined the growing popularity of LED lights for both residential and commercial use. Below is an excerpt from the article and to read more, click here!

“The $100 billion global lighting industry is undergoing radical change: New office buildings and retail outlets are abandoning fluorescent lighting in favor of LEDs, or light-emitting diodes, those tiny, energy-efficient, long-lasting, and blindingly bright points of light. Giants such as GE (GE) and Philips are shifting production from incandescent bulbs to LEDs. Even the local Home Depot (HD) — which today probably stocks only a couple of LED lighting products — will soon carry a bouquet of LED bulbs, ultimately edging out fluorescents and halogen lamps. By the end of the decade, analysts predict, LEDs will be the dominant source for commercial and residential lighting.

LEDs, which are based on a technology similar to that of computer chips, have more in common in their design and manufacture with your laptop than with the incandescent bulb that Thomas Edison patented almost 130 years ago. As lighting goes digital, the industry is likely to encounter some of the same upheaval that took place when television, music, and other businesses shifted away from analog technologies.

Lighting is dominated by three enormous global companies: General Electric, Germany’s OSRAM (makers of Sylvania products), and the Dutch company Philips. But with LEDs coming on strong, the industry is now opening up to companies such as Samsung, LG, and Panasonic (PC), which have expertise in semiconductors.

‘From where I sit, lighting is undergoing the same transition that the film business did when digital cameras first came out,’ says Chuck Swoboda, CEO of Cree (CREE), a publicly traded LED manufacturer and lighting-systems company based in Durham, N.C. ‘I think the writing is on the wall for older types of lighting technologies. It’s just a question of how quickly we make it happen.’”

Courtesy of: CNNMoney.com

New Hanover County, NC luxury home builder Mark Johnson Custom Homes would like to share a press release from the National Association of Home Builders (NAHB) and MetLife Mature Market Institute. A survey conducted by the organizations found interesting data on the housing preferences between 55-to-64 year olds and the 65+ age group. Below is an excerpt from the article and to read more, click here!

“The data uncovered a strong similarity in housing preferences between the two groups, with a few exceptions. The younger age group showed more interest in technology-heavy features, while the older group expressed a stronger preference for a single-story floor plan or one with a first-floor master bedroom, and a variety of universal design features.

One striking difference, according to John Migliaccio, director of research at MetLife’s Mature Market Institute, related to the desire for home services and community services.

‘Very telling,’ said Migliaccio, ‘is that the younger group of mature consumers reported enthusiastically that they want services like home maintenance and repair as part of their next home purchase, along with services typically connected to older homeowners, such as housekeeping, onsite health care and transportation,’ noted Migliaccio.

According to Migliaccio, all of the aforementioned were ranked higher than the desire for organized social activities – a surprise, inasmuch as social activities and amenities have been thought to be valued quite highly by this group. This finding, he said, supports an emerging trend among builders to look for ways to partner with providers of such services to the residents of their active adult/lifestyle communities.”

Courtesy of: HousingZone.com